A results-driven copy expert and creative strategist with 15 years of experience, Emily specializes in luxury and beauty branding during times of rapid growth, repositioning, and product evolution. With an M.A. in Literature from the Bread Loaf School of English and foundational training at Oxford, she fuses editorial precision with strategic insight across brand platforms.
Select Experience
OLAPLEX | Editorial & Brand Voice Consultant | 2024–Present
Developing global omnichannel copy and collaborating cross-functionally to align tone, claims, and storytelling for pro and retail markets.
Hourglass Cosmetics | Senior Editor | 2021–2023
Led copy for all communications; partnered directly with the Founder & CEO on speeches and editorial content; created original franchises for social channels.
Cover FX | Senior Copy Manager | 2019–2020
Oversaw copy across brand platforms; co-led brand voice overhaul with Spring Studios; supported executive leadership and mentored creative staff.
Michael Kors | Senior Copywriter | 2018–2019
Crafted copy for seasonal campaigns and digital storytelling, including NYFW coverage and Michael’s World content hub.
Bottega Veneta | Senior Global E-Commerce Writer | 2017–2018
Shaped global brand voice in collaboration with Milan creative team; wrote copy for campaigns, paid media, and seasonal catalogs.
Barnes & Noble | NOOK | Senior Copywriter | 2016–2018
Led editorial and UX copy for BN.com and NOOK products; built SEO and metadata strategy; authored brand voice documentation.
Ralph Lauren | Marketing Copywriter | 2014–2016
Served as editorial lead on Polo and RL Collection; created content across digital, print, and social platforms.
Additional Brand Work
Akris, Rebecca Minkoff, Keds, Gossip Cop Media, Petite ‘n Pretty
Education
Middlebury College, Middlebury, VT | M.A., Creative Writing, 2015
University of Oxford, Oxford, England | English, Summer 2010 Semester
University of Vermont, Burlington, VT | B.A., English, 2008
Publications
American Writers Review, Portland Press Herald, Middlebury College Centennial Journal, Page Gallery, POW! Publishing
Volunteering
eaching Artist at The Telling Room writing center in Portland, Maine
